Entertaining Everyone

Asmodee North America is committed to continuous improvement of the value and services we offer our retail partners as a publisher.

This page is a collection of resources designed to support retailers, distributors, and other hobby games industry professionals.

Sales Inquiries

If you have general sales questions or would like to speak to a sales specialist at Asmodee North America, please contact us at (651) 639-1905 ext 218, or email us at salesaccounts@asmodeena.com.


Map Amnesty Period - Nov. 22-26


We received a lot of feedback in 2017 from retailers asking to include our products in their Black Friday promotions for the 2018 holiday season. To best support them, we are happy to announce a Black Friday MAP Amnesty Period! During this time, Asmodee products may be advertised and sold with no MAP policy in effect for retailer’s holiday promotions.

The MAP Amnesty Period begins November 22nd, 2018 12:01AM EST and ends 11:59PM EST November 26th, 2018. During this period, customers are permitted to sell our products without a minimum advertised price (MAP). Standard MAP enforcement will resume at 12:00AM EST on November 27th, 2018.

If you have any questions about this MAP Amnesty Period, please contact your ANA specialist.

Important Update June 20th, 2017

As of August 1st, 2017, Asmodee North America will be introducing three new, distinct account types for independent specialty retailers. Whether you are a new applicant or an existing ANA Specialty Retailer, you must choose one of our new account types and sign the corresponding sales policy.

To learn more about each type of account and which one is right for your store, click one of the options below.

New Applicants

Approved Distributors

As of August 1st, 2017, Alliance Game Distributors will be the exclusive distributor of Asmodee North America products for Flagship and General Accounts. Toy & Gift Accounts will work with Everest as their distributor. For more information on which account type is best for your business, click here.

Asmodee North America has an extensive product catalog providing customers with endless opportunities to tell stories, create memories, and foster community. For a complete list of Asmodee North America products, click here.

All listed ANA products are covered by our Minimum Advertised Price (MAP) policy.

Account Type Distributor Website Phone Number(s)

Flagship Accounts

(Download agreement)

Alliance Game Distributors

www.alliance-games.com

1-800-669-4263 Baltimore (MD)

1-800-444-3552 Fort Wayne (IN)

1-800-424-3773 Austin (TX)

1-888-366-5456 Visalia (CA)

Flagship Accounts in Alaska or Hawaii
(in addition to the above distributor)

(Download agreement)

Mad Al Distributors

www.madal.com

(907) 274-4115

General Accounts

Download agreement

Alliance Game Distributors

www.alliance-games.com

1-800-669-4263 Baltimore (MD)

1-800-444-3552 Fort Wayne (IN)

1-800-424-3773 Austin (TX)

1-888-366-5456 Visalia (CA)

Toy & Gift Accounts

(Download agreement)

Everest Toys

www.everestwholesale.com

(905) 304-9155

Mass Market Accounts

(Download agreement)

N/A

N/A

N/A